As the leading authority on “America’s Front Yard,” the Trust for the National Mall wanted to make the Mall a bit more accessible to teachers, students and lifelong learners just in time for America’s Semiquincentennial.

I worked with a team of talented designers to bring National Mall Gateway to life. This digital platform is meant to empower people around the world to “visit” and connect with the National Mall from anywhere.

My work included crafting:

-A robust style guide
-Strategy around the National Mall walking tours
-”Mall Moments” articles outlining key events occurring on Mall grounds
-Overviews of key monuments and memorials (descriptor, history, reflection questions)
-Copy for the virtual National Mall tour